Peak Season: The Right AI Tools to Ensure Agility and Scalability

Every year, Peak Season is a massive challenge for transport and distribution players. The explosion in volumes puts resources, lead times, and service quality under extreme pressure. For organizations, the ability to plan fast, accurately, and under uncertainty becomes vital.
Optimization Solvers and Peak Season

I– Peak Season: logistics under high pressure

During the Peak Period, volumes skyrocket: e-commerce orders, Black Friday deliveries, store replenishments for Christmas… The consequences are immediate:

  • Overloaded teams and complex trade-offs;
  • Rising transportation costs;
  • Increased pressure on lead times and quality of service.

Yet, manual or semi-automated planning (Excel, static rules in a TMS) quickly reaches its limits. Too slow, not reactive enough, and unable to integrate all operational constraints, it often leads to suboptimal decisions and wasted resources.

This is exactly where AI-based optimization solvers come into play. In just minutes, they generate transport plans that accounts for volumes, time windows, vehicle capacities, and disruptions — turning Peak Season challenges into a true competitive advantage.

II- The benefits of decision-making AI in transportation

Cost and resource optimization

Fewer kilometers traveled, higher filling rates, fewer vehicles deployed: the impact is immediate, both on costs and on carbon footprint.

Automation and productivity gains

Planning time drops from several hours to just minutes (planning time ÷5). Human errors decrease, while planners can focus on higher-value tasks.

Reactivity and robustness to disruptions

Delays, cancellations, or breakdowns? AI optimization solvers enable real-time replanning and scenario simulation, helping select the best option under pressure.

Fast ROI

Integrated within 3 to 4 weeks into existing business software (TMS, DMS, ERP…), these solutions deliver measurable returns from the very first Peak Season: cost reductions of up to 30%, smoother operations, and improved quality of service.



In Peak Season, speed and quality of logistics decision-making make all the difference. AI-powered optimization solvers enable organizations to gain productivity, agility, and robustness. Deployable in just weeks and fully complementary to existing tools, these decision-making AI modules provide a sustainable competitive advantage—well beyond Peak Season.

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